Wednesday, 30 April 2014

Alyana Cazalet Illustrator



Alyana Cazalet

http://www.illustrationweb.com/artists/AlyanaCazalet/view





Above I have attempted to draw in the style of Alyana Cazalet. I found that her style is very interesting and cartoon-like. I think it looks really good and portrays images in a very artistic manner. However I do not think that this style suits me. 
Alyana Cazalet has previously done illustrations for Sainsbury's, Cafe Rouge, and BBC Children's Magazines. She was born and educated in Russia, currently living in London woking as a freelance artist and illustrator.
Overall I have found that I have experimented with this style and tried it but I do not feel that I can pull it off in an artistic manner, however, if I were to use a similar style and customise it to my strengths in drawing I feel that it could work really well. 

Sunday, 6 April 2014

Ayalah Clothing Branding



Here is a branding title that I have created using photoshop. In photoshop I used the text tool and moved objects around to line them up perfectly. I was able to move an object more flexibly by holding CTRL down and then moving it, then to release into that spot you have chosen, then you must release the mouse before letting go of CTRL. If however I wanted to release the object onto an exact line, I would press SHIFT and it would snap into that exact position. I feel that this portrays my brand really well and can use this for heading everything as this would be consistent and professional. I could also use this as my watermark over my work for copyright purposes. This is why I have created such a versatile piece of branding as I can use it for multiple jobs. 
I chose this lucid and defined font style for my brand name 'Ayalah' to keep the branding clear and concise, while clothing was left in script to further emphasise my personal brand.


Jaqueline Bissett Experiment



Jaqueline Bissett

http://www.illustrationweb.com/artists/JacquelineBissett/view 




Above is the work of Jaqueline Bissett and a version of my own, attempting to use a similar technique created using illustrator. Overall I feel that it was successful, although details such as the face and hands I struggled with due to illustrator automatically straightening the lines. This made me unable to make sharp corners as they were softened by the brush tool. 
Jaqueline Bissett is a very talented artist and from looking through her portfolio from the link above I have taken inspiration. This is because I like the style that she uses and portrays within her work. The work she produces always looks natural and feminine and hopefully soon I will be able to portray his in my own work.
I also feel that my technique is overall improving and hopefully in the near future will be able to produce work to a high standard with the help from inspiration in the early stages of learning and practising techniques.


Thursday, 3 April 2014

Katharine Asher's Work


Katharine Asher 

http://www.illustrationweb.com/artists/KatharineAsher/view


This is my attempt at working in the style of Katharine Asher . I used the brush tool on illustrator to create my version. This is my first attempt and could be improved a lot, and feel that I can achieve this by practising and choosing a style that works for me. 
I feel that that this style could work for me but as stated above a lot of practise is needed. 

Katharine Asher's work is very good in my opinion as it is very detailed but this is created by doing extracting little details. I also feel that the brush used has allowed the image to have a more feminine look. 

Thursday, 20 March 2014

Swing Tag Analysis


Here is a swing tag from a garment I brought online. The store is called Evita. 
I feel that this swing tag is very effective as there is minor detailing and is not to busy to the eye. Although using contrast colours this allows the attention of the target audience to see it. The font used on this swing tag suits the theme that it is trying to portray and I like the effect of adding detail in the background in a gloss finish to make a contrast with the matt tag.


This BIBA tag I feel is very successful. This is because of the gloss finish of the gold detailing (making a contrast to the black background) and the font of the text (as I feel that this adds to the theme that they are trying to portray). However I feel that it may be a bit busy to the eye and to change it I would change the finishing from gloss to matt, as this adds shine to the swing tag to add detailing when the contrast in colour already does this effectively. 


Overall both tags are beautiful and very strong. They share similar qualities such as the shape and the gloss finishing in some details and personally have used some of the ideas used above to inspire my own swing tag.

Swing Tag 2







Here are three different variations of swing tags. The reason I have done this is so that I can change the tag depending on the garment, so it is a contrast and the label stands out. By playing around with the colours, I was able to create three successful variations enabling the swing tags to be consistent to the brand and still be appealing to serve different purposes. From my first attempt at  making a swing tag you can see I have added text and a deer with decorative antlers on. I have changed the appearance of the deer using photoshop and have written out my text to fit the theme of my blog. I also changed the colour of my swing tags to fit my theme of pastel and natural colours. 
I took inspiration from other swing tags that I have researched so that I was able to produce my own swing tag, for my own brand.


Tuesday, 18 March 2014

First Swing Tag


Here is my attempt at creating my own swing tag. I achieved this by drawing a rectangle, then pressing cmd c, cmd f which pastes the object in front of the old one. I then used the arrow keys to move one of the rectangles exactly above it. I then used the pen tool, clicked the middle of the top rectangle, then pressed '-' and clicked on the two corners. This created a triangle.
Then using the white arrow, you select the two corners which need to be joined up, press the scissors button, and then, using the black arrow, click on the lines leading up to the corners, and the corners themselves and this will join them up to make one line.
This is how I made my swing ticket.